Kick of the Week: Mars Cheese Castle

Mars Cheese Castle, Kenosha, WI - June 2012

Mars Cheese Castle, Kenosha, WI – June 2012

Anyone who has driven on the interstate between Chicago and Milwaukee will no doubt recognize this roadside sign, situated right off of I-94 in Kenosha, WI. For years I’ve always thought of it as an unofficial “Welcome to Wisconsin” – it’s a few miles north of the Illinois/Wisconsin border. Last June we decided to pull over and finally see what it was all about. We were also on a search for New Glarus beer which is only sold in Wisconsin.

In 1947 Mario Ventura Sr. decided to open a cheese store alongside then-US 41, naming it Mars Cheese Castle. The name Mario is derived from the Roman god Mars – also his son’s nickname – and his mother had inherited a castle in Villa Roca, Italy. Over 60 years later, the family-operated store (currently managed by Mario’s grandson) is still going strong, attracting passersby to its new “castle” (built in 2011) with its great selections of meats, cheeses, and specialty grocery items. Oh, and yes…a large variety of New Glarus products!

Advertisements
This entry was posted in High Kick Photos and tagged , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s